Editor’s Note: This article is reprinted from Network World.
Akamai, a Cambridge, Mass.-based content-delivery network service provider, announced Friday that it will provide hundreds of Starbucks stores with content-delivery servers to help speed up their Wi-Fi iTunes Music Stores. Because Akamai servers will be installed within all participating Starbucks stores, the company says, last-mile connectivity will be reduced to mere feet.
“The iTunes Wi-Fi Music Store and the exclusive ‘Now Playing’ service in Starbucks locations are a powerful new way for our customers to discover and acquire great new music when and where they are inspired by it,” says Ken Lombard, president of Starbucks Entertainment. “With Akamai-enabled servers in our stores, we are able to ensure the highest-quality music downloads while providing a very personalized music experience for our customers.”
Last month, Apple and Starbucks announced that they were collaborating by making Apple’s iTunes store a fixture on Starbucks’ Wi-Fi Internet service. Apple’s iTunes store for Starbucks allows anyone connected to a Starbucks Wi-Fi connection to browse, preview and purchase music from iTunes, whether they use a PC, an iPhone or an iPod touch. Around 600 Starbucks locations began offering the iTunes service earlier this month, and more rollouts are expected by the end of the year.
This story, "Akamai offers content delivery for iTunes in Starbucks" was originally published by PCWorld.