Adobe releases Flash Media Rights Management Server

Adobe on Wednesday announced the release of the Flash Media Rights Management Server software.

Aimed at large media outlets and broadcasters that are looking to protect their content, the rights management server protects video content created for Adobe Flash against “misuse,” according to Adobe. The video being viewed does not have to be online when being viewed — Adobe explained that the software will cache a copy of the license locally, so the video can be viewed without an internet connection.

Adobe said the new server integrates into existing and emerging media delivery workflows, including Adobe Media Player and video applications that run on Adobe AIR software.

Adobe is clearly targeting the movie and television market as they struggle to find a way to protect their content in a new age of distribution. Using the media rights server, content owners can set usage controls to specify a range of parameters for user access and media expiration, while dynamic rights management lets them change usage rights even after a file has been distributed. In addition, the protection capabilities in Adobe Media Player help ensure content is not reused or remixed without consent from the media publisher, the company said.

Adobe Flash Media Rights Management Server is now available for Windows Server 2003 and Red Hat Linux at $40,000 per CPU. Content protection capabilities can be leveraged on the client side in the recently released Adobe AIR runtime or in the upcoming Adobe Media Player, which both run on Mac OS and Windows.

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