Softbank discusses iPhone pricing in Japan
If you’re looking to spend your hard-earned yen on an iPhone 3G when it arrives in Japan on July 11th, you're probably wondering just how deep you'll have to dig into your pockets. According to Reuters , the Japanese operator will be charging 23,040 yen for the 8GB phone (approximately $214), which is a little bit over Steve Jobs’s suggested $199 price point—the 16GB version will be correspondingly more expensive, at 34,560 yen ($321).
Of course, it’s not just the unit pricing—there’s also the recurring monthly cost of being an iPhone owner (think of it as care and feeding). That’ll be 7,280 yen (about $68), inlcuding the unlimited 3G data usage—as long as you’re on a plan that lets you talk to other Softbank subscribers for free. There were no details about the cost if you chose another plan.
Given that this is the first time the iPhone will be available in the country, Softbank expects demand to be high. As chief exec Masayoshi Son told the press, “We expect the first lot to evaporate instantly. We in the company will probably fight to get one as well.” Far be it from us to tell you to start lining up now, but you should probably start formulating a battle plan if you want to snag one on the 11th.