Amazon.com releases free iPhone app

Amazon.com on Tuesday announced the release of an application designed to work on the iPhone and iPod touch. It’s available for free download from the App Store.

The new application helps users search and browse for products offered by Amazon.com and associated retailers including Target and Macy’s. Customer reviews can be viewed using the app, and transactions can be completed using Amazon.com’s “1-Click Shopping” and through the “Amazon Prime” premium shipping service.

“Amazon Remembers” is an experimental feature in the new app that uses the iPhone’s camera to help you create visual lists of products you want. You take a photo, and the iPhone app uploads the image to Amazon.com; the service then tries to match products in the same category. You can buy the product that matches right away, or save it and “remember it” for later in your Amazon account.

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