Subscribe to magazine
iPhoneCentral

All about the iPhone, iPod touch, and App Store from the Apple experts

  • 0 Comments
  • 0 Recommendations

Report: Twitter gets phone users to surf the Web

Posted on by Carrie-Ann Skinner, PC Advisor

Editor’s Note: The following article is excerpted from PC Advisor.

Micro-blogging site Twitter is having a positive effect on the number of consumers using their mobile phone to access the web, says internet mobility company Novarra.

The company's research revealed that page views of Twitter from handsets increased by 3,500 percent in the first half of 2009.

Novarra also said that page views of URL-shortening services bit.ly and tinyurl.com grew by 1,068 percent this year.

"The growth in mobile traffic to sites that shorten URLs demonstrates that Twitter is a great viral tool for exposing consumers to new and interesting content," said Randy Cavaiani, vice president of marketing at Novarra. "Much of the content shared this way is from 'long tail' sites that are personally relevant and important to consumers and their circle of friends."

  • Recommend? 0 YES 0 NO
  • 0 Comments
  •  
  • Print

"Report: Twitter gets phone users to surf the Web" Comments

Tip us off!

Email: iphone [at] macworld [dot] com
Vmail: 1-415-520-9761

Subscribe/RSS

Subscribe to our weekly iPhone newsletter

  • Get the latest news, reviews, and opinion about Apple's groundbreaking iPhone from the Apple experts at Macworld.

    Want more information? Be sure to check out our complete iPhone coverage.

Macworld iPod Touch & iPhone App Review Essential Collections View all »