Kodak, a once-bankrupt vestige of the bygone film era has come roaring back with the new Kodak Super 8, a newfangled film video camera with digital benefits.
Now showing as an early prototype with an estimated ship date this fall, the new camera mixes old and new tech into a handsome package. Features include a 6mm Ricoh lens, built-in light meter, cartridge detection, exposure control, and a manual speed/iris setting. You send the film to Kodak for processing—just like old times—and you get the developed film back as both a filmstrip and an electronic file.
While the price has been set, the unit is expected to retail for between $400 and $700 with film processing running $50 to $75.
The Super 8 cam is just the beginning: Kodak is planning an ecosystem of additional cameras, film development services, and post production tools—part of its Super 8 Revival Initiative—to fan the flames of genuine filmmaking for a new generation. The original Super 8 debuted at the New York World’s Fair in 1965.