SwiftGift (free, iPhone only) has also updated with an iMessage app. The makers have partnered with an array of brands, including Amazon, Apple, Beats by Dre (so, Apple), and more. You can select a gift, and the recipient will immediately receive a message to “unwrap” it virtually. Once they’ve done that, they can select the time and place to take physical delivery of the item. Now? The entire process can be conducted in iMessage.