eMusic nears 100 million downloads

by Peter Cohen, Playlist Magazine

It may only be a fraction of the business that Apple’s iTunes Store has done, but eMusic reported Monday that it is nearing its 100 millionth MP3 download.

eMusic is a digital music retailer that claims to be the second-largest behind iTunes. The company specializes in independent music, and delivers content in MP3 format — that means it isn’t encumbered with Digital Rights Management (DRM) technology, unlike iTunes and Windows Media-based services.

eMusic was started in November, 2003. The company offers about 1.8 million tracks, including music from more than 9,800 independent labels.

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