Caitlin McGarryAssociate Editor, TechHive Follow me on Google+

Caitlin writes about all things social media. She is addicted to the 24-hour news cycle and Mission burritos.

Facebook’s app ads want you to act. Now.

Facebook knows when you've downloaded an app. Now it want you to use the app.

on techhive.com

MLB steps up to the plate with iBeacon-equipped At the Ballpark app

Major League Baseball is making its fan experience hyperlocal with indoor mapping iOS 7 features.

Twitter Alerts give new meaning to crisis communication

Twitter's new program lets you sign up for push alerts about emergencies, disasters, and public safety information.

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"60 Minutes" in 140 characters: Twitter and CBS partner for promoted tweets

Twitter's Amplify advertising program will now push out CBS content.

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iPhone 5s gold rush begins, as crowds line up for new phone

Both the iPhone 5c and iPhone 5s went on sale in 10 countries Friday, but it was the 5s -- and the gold-colored model -- that brought out the crowds to Apple Stores.

Pinterest’s promoted pins preview ads to come

Pinterest CEO Ben Silbermann reassured users that promoted pins won't be "flashy banners or pop-up ads."

on techhive.com

California clears a road for ride-sharing with new regulations

Transportation apps have a new set of guidelines to follow in California. Will other states follow suit?

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Rest assured, your Facebook likes are now free speech

A court has decided that the First Amendment covers the Facebook pages that you give thumbs up to.

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My Yahoo gets the Marissa Mayer redesign treatment

Yahoo’s customized landing pages get a new look as part of Yahoo’s ongoing transformation.

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Why Twitter dominates the social sports arena

Twitter is a home run for connecting directly with fans, building a social platform, and keeping the excitement going after the game ends.

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BitTorrent and Madonna join forces for free speech

The queen of pop is using BitTorrent to distribute a free film and launch a new art project.

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Twitter's going public: Who cares?

Who wins, loses, or draws in the aftermath of Twitter's IPO.

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Twitter finally files for IPO

The day has come. Twitter is going public.

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See ya, SMS: Social messaging apps do more, for free

Social apps combining messaging, games, and stickers are already huge in Asia—and quickly growing here.

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Your Facebook conversations are now fodder for news orgs’ Public Feeds

Facebook aims to compete with Twitter as a source of real-time news around current events.

on techhive.com