The MacalopeMacworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.

Exactly backwards: Apple's security statement is more a PR coup than a nightmare

Apple says it will protect its customers information. Naturally, huge fail.

Just your typical launch: Apple sells lots of devices, pundits see doom

Did Apple have problems this week? Sure. Were they unusual? Not so much.

Unfair comparisons: stacking the iPhone against every Android phone feature

How do you make the iPhone pale in comparison? Pretend that you can get a mythical Android phone that has every possible feature.

Standard reactions

Apple announced some stuff. Let's go to the pundit playbook.

The Desolation of Forbes

This is what happens when you overdo an analogy.

Where's Claude Rains when you need him?

Apple caught engaging in shocking behavior!

Apres Watch, le deluge

Some people apparently don't think much of the Apple Watch. Very surprising.

Jumping the gun

Apple announced a watch on Tuesday. Somehow the reviews were coming in before that.

Last of a genre

Could this be the last "Apple must make a new phone!" piece we'll ever read?

Taking things too far

Why write rational criticism when you can go nuts?

Zero percent science by volume

Just making things up is the new science.

Throwing numbers around

Let's talk about how many pretend devices Apple might sell.

Look what I can do!

Silly pundits performing silly tricks for your entertainment.

Maximum hyperbole

How do you make an iPhone story out of nothing? Pump up the hyperbole!