Standard reactions

The Macalope , Macworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.
More by

There are certain standard reactions that occur when Apple makes big announcements. The first is to explain how those announcements doom Apple (even if that explanation completely contradicts an argument you'd made previously). The second is to throw a bunch of religious references into your piece. Everyone loves those. The third is to just write some clickbait.

Bigger. Bigger. Nope, too big.

You guys. You guys. Hey, you guys. You're not going to believe this. Business Insider has made an astonishing discovery. It turns out (turns out) that larger phones are...

Read more »

23

The Desolation of Forbes

The Macalope , Macworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.
More by

Writing for the goblin horde otherwise known as the Forbes contributor network, Gene Marks finds Apple's weakness by using his Precious to...

Ugh, blech, just read on.

"Have You Noticed The Chink In Apple's Armor?" (no link but tip o' the antlers to @JonyIveParody)

Read more »

13

Where's Claude Rains when you need him?

The Macalope , Macworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.
More by

Writing for Fast Company, Rebecca Greenfield is shocked—SHOCKED!!!—to have caught Apple engaging in... marketing!

"The Apple Live Blog Reality Distortion Field" (tip o' the antlers to Matt Riegler)

Wut?

Read more »

8

Apres Watch, le deluge

The Macalope , Macworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.
More by

The Macalope's gonna be honest with you, it was really hard to pick just three this week. The deluge of dumb that resulted from this week's Apple announcements. But let's skim the... well, not the cream. What's under the cream? Is it cheese? Let's just say it's cheese. Because these are super-cheesy reactions.

Figures of speech

Writing for Tiger Beat in the Valley, John Koetsier has the definitive word on the Apple Watch.

Read more »

49

Jumping the gun

The Macalope , Macworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.
More by

The reviews of the Apple Watch are in! Writing for the Washington Post, Dominic Basulto hates it!

"Why I’d never buy an Apple smartwatch (even if Anna Wintour loves it)"

Except this was actually written before Tuesday's event. Yes, after describing what we all totally knew for sure about the "iWatch" at 6:30 AM on Tuesday morning, Basulto says:

Read more »

19

Last of a genre

The Macalope , Macworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.
More by

Tuesday was a big day as Apple announced larger iPhones and the legendary watch and also maybe electric-powered soup? There was kind of a lot in there and the feed kept skipping. Anyway, please enjoy what may be the last “Apple must make a larger phone!” piece you’ll ever be forced to read.

Writing for Wired, Marcus Wohlsen says “Apple Is in Big Trouble if It Doesn’t Make Bigger iPhones” (tip o’ the antlers to Srini Addepalli).

Or, “How To Confuse Share With Raw Numbers.”

Read more »

23

Taking things too far

The Macalope , Macworld

In addition to being a mythical beast, the Macalope is not an employee of Macworld. As a result, the Macalope is always free to criticize any media organization. Even ours.
More by

Everyone’s going too far this week. First we’ll look at overreactions to the celebrity photo theft. Then a writer wants to make sure you get the unvarnished truth … from two noted anti-Apple quote factories. Finally, it’s time to complain about the iPhone 7!

Array out of bounds

Who else would we turn to for a reaction about the theft of celebrity photos but Business Insider’s Jim Edwards? In his inimitably staid style, Edwards calmly lays out the situation.

Read more »

29