Don't-Miss Gadget Stories

apple watch online store

Apple will take Watch orders online only during launch

Limited stock means ordering a Watch in person will be impossible.

apple watch home screen

Podcast: It's New Stuff Week, and Apple's servers are about to get a workout

Apple Watch preorders start this week. The new MacBook will ship. All at the same time as a little movie called Star Wars finally hits iTunes.

apple watch female model

The early word on Apple Watch: It's not a must-have, but you'll want one

Advance reviews of the Apple Watch are here, and they offer insights into how the Watch performs in real life.

apple watch online store

Apple wants you to buy an Apple Watch online after you try it on in-store

Apple Stores are getting makeovers to prep for Apple Watch appointments, but buying a watch online will be your best bet.

apple watch online store

Set your alarm for midnight Pacific on Friday if you're ordering Apple Watch

Apple has confirmed: Apple Watch preorders start at precisely 12:01 a.m. Pacific on Friday, April 10. If only we had some kind of smart timepiece to remind us...

apple watch edition blue leather strap

Report: Apple Watch Edition extended care plan will cost more than plebeian watches

Buyers of Apple’s luxury smartwatch can get a third year of damage protection and 24/7 support, but it won’t come cheap.

apple watch battery

Even the Apple Watch was searching for a problem to solve at first

Apple started thinking about smartwatches in 2011, but the Watch's raison d’etre—saving us from staring at our phones all the time—only became clear later.

Apple Watch

Apple preps basic and fancy shopping experiences for Watch buyers

Watch Sport and Watch Edition buyers will have wildly different buying experiences.

apple watch edition rose

Apple Watch mini-stores to open in London, Paris, Tokyo luxury retail shops

Each store opens on April 10, the same day the Apple Watch smartwatch becomes available for try-ons and preorders.

Pebble Xadow

Pebble Time's first “smartstraps” could have modular features, standalone connectivity

Pebble pledges $1 million toward watch bands that will make its next smartwatch more useful.

apple watch trio

Get ready for a new Apple Store experience when Apple Watch previews start

Will Apple Watch Edition buyers get complimentary cocktails with their white-glove treatment? We'll find out.

Google Intel TAG Heur cut the cheese

TAG Heuer, Google, and Intel get together to announce a conceptual smartwatch

No design, no features, and no price tag. Just a promise of a luxury Android Wear-based smartwatch by the end of 2015.

tag heuer trio 3 100354620 orig

TAG Heuer has a smartwatch plan and it's full of dials, designs and ideas

One of Switzerland's most revered luxury brands is joining the smartwatch party—just one year after its CEO told us, "I don’t see us taking a big risk."