The conventional wisdom has spoken! Apple is on the slide and the only question is "How low can it go?"
The 'Apple is a religion' argument says more about the writer than about Apple.
Are Apple's ads falling behind those of their rivals? One ad man thinks so. Elsewhere, Apple forks over credit to parents bit by inadvertent in-app purchases, and one CEO tells us how he really feels about the company under its new leadership.
It's often as ripe as the low-hanging fruit.
More details on how Facebook, Twitter, and Apple got rolled; Jony Ive on how Apple rolls with product naming; and bet you can't guess which car company's communications guy Apple recently hired.
How many times can the Macalope say "bro" in one column?
The Macalope is tired after Macworld Expo so he's taking an easy one.
Ashton Kutcher and Josh Gad take the Macworld/iWorld Main stage to share their experiences playing the technology industry’s two most celebrated and influential personalities, Steve Jobs and Steve Wozniak, in the upcoming feature film, JOBS.
Is a supersized iPad on the way? Will Apple's low-cost iPhone be an unholy chimera? Will Steve Wozniak taint a Steve Jobs movie by association? Would any of these questions ever be asked in polite conversation?
We're packing in the rumors before the weekend, along with a story about how your smartphone could save your life, and a picture of Steve Jobs like you've never seen him before.