Don’t call it a computer company. Speaking at Macworld Expo today, Apple CEO Steve Jobs announced that Apple is dropping the word “Computer” from its name to become “Apple Inc.”
Formerly Apple Computer, the name change reflects the company’s newfound emphasis on consumer electronics. Jobs revealed the change following announcements on the new Apple TV and iPhone, with no new Mac configurations announced whatsoever.
This story, "Apple drops 'Computer' from name" was originally published by PCWorld.