As with most Apple gatherings, Tuesday's iPhone 3.0 event began with an impressive laundry list of statistics touting the continued success of the iPhone and the App Store. To start off, Greg Joswiak, Apple's vice president of iPod and iPhone product marketing, announced that the iPhone is now available in 80 countries around the globe, and that Apple has sold a total of 17 million iPhones—that includes sales of both the original iPhone and iPhone 3G—thus far. During 2008 alone, Apple sold 13.7 million iPhones in 2008 (beating the company's self-imposed and oft-stated target of 10 million by a wide margin).
Joswiak also said that Apple has sold 30 million iPhone OS devices, factoring in the iPod touch.
Some other stats:
- There have been more than 800,000 downloads of the iPhone SDK since its release in March 2008.
- The developer program now has more than 50,000 members, about 60 percent of whom are new to Apple's platforms.
- The current tally of applications on the App Store stands at more than 25,000 (confirming an earlier report).
- There has been a 96 percent approval rate for App Store submissions, 98 percent of which were approved within a week after submission.
- There have been 800 million total downloads on the App Store so far.
And the expansion keeps on coming. Previously, Apple’s App Store had been available in 62 of the 80 countries where the iPhone is on sale. Joswiak announced Tuesday that the store has expanded to 77 countries, further increasing the audience for third-party developers.
Updated at 11:34 a.m. PT to include information on the App Store’s expansion to more markets.