Apple is gearing up to rock London again with iTunes Festival 2010, the fourth annual month-long event where artists play in the name of music and the iTunes Store.
Like iTunes Festival 2007, 2008, and 2009, Apple has lined up more than 60 bands, one or two of which will play intimate shows each night at Camden’s Roundhouse in London. The performances will be recorded and sold in iTunes Stores all over the world once all is said and... sung.
This time around, however, Apple is playing coy with the artist lineup. For now, only the first three dates are announced: Scissor Sisters play July 1, Tony Bennett on July 2, and Ozzy Osbourne on July 3. The rest of the dates and artists will be announced over time via Apple’s iTunes Festival accounts on Facebook and Twitter.
The shows are free, but the only way to grab one of 25 tickets for each night is to win them. Contests will be launched from the iTunes Festival Tickets page, so you have to apply to participate in each one. Good luck, music lovers.
Hat tip to The Mac Observer.