Macworld | iWorld
Macworld | iWorld kicked off Thursday at Moscone West in San Francisco and runs through Saturday. Here's a look at some highlights from the live events and exhibition floor.
Mobile Apps Showcase
iOS offerings have played a large role at the show in recent years, and that’s continued at Macworld | iWorld, as evidenced by the large crowds at the Mobile Apps Showcase.
Emphasis on Art
There’s a new emphasis on creative endeavors with the events and activities on this year's Macworld | iWorld agenda. Artist Rick Alonzo made artwork on stage in the exhibit hall using his hands as giant brushes in what he described as "a fast-paced martial arts" approach to painting. Alonzo was there promoting ScreenPro who will raffle and sell some the artwork he creates.
South Park Gallery
The South Park Gallery featured artwork all about the animated TV show. Items on display included; original cut-outs and storyboards early episodes, fan-submitted art, as well as artwork created by the staff of the show. A separate tech talk showcased how the team behind South Park uses Autodesk Maya to create much of the weekly program.
Polk Audio had professional athletes on site to demonstrate the company's UltraFit Sports Headphones. Stuntman Brent Steffensen performs tricks for the crowd while wearing the Ultrafit earphones.
Insurance company Worth Ave Group specializes in insuring laptops and iOS devices. To drive home the point, the company included a Whac-A-Phone game in its exhibit that allowed participants to beat up iPhones.
OrigAudio, known for its portable customizable speakers, launched its headphones series in January. Customizable headphones will be available for sale on the company's website in February.
iTunes plugin maker TuneUp Media brought its now-customary red van as part of its exhibit.
All Jack Speakers
All Jack showed off these custom speakers designed specifically for use with the iPhone. A set of these speakers starts at $68,000 and can be made with real diamonds -- for an added fee. The Taiwan-based company was new to Macworld | iWorld this year and also had custom iPhone cases on display.
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