Twitter will begin delivering a weekly email digest to highlight for users the tweets they are most likely to be interested in, the company said Monday.
The feature marks a departure for a social network that typically emphasizes real-time delivery of information.
How will Twitter determine which tweets a user may want to see? Twitter spokesman Robert Weeks said the digest will feature the tweets that the “people you’re connected to on Twitter are engaging with the most.”
From the email digest, users will be able to see the conversation about a particular tweet, follow shared links and send out their own tweets. The digest will include tweets not just from a user’s own feed but also from the feeds of people he or she follows.
Twitter’s 140 million active users will begin receiving the emails within “the next few weeks,” according to the company. Users can opt out using notification settings.
Google+ initiated an email digest for Gmail users last week. It also allows users to comment on shared content directly from email.