Some corporate users in India are employing Macs in applications that have absolutely nothing to do with education, designing publications, advertisements or film editing, according to a Financial Times Limited
“Today nine top corporations are using iMacs for development activity, and we have a significant number of enterprises in the country who are using iMacs for purposes other than publishing and education,” Parminder Singh, marketing manager, Apple India, told the Financial Times.
Apple wants to grow that number further. Over the last three months it has increased its reseller network from 45 to 80.
“By increasing the network and offering more information, we have made it accessible to the enterprise market,” Singh explained.
Information presented by the reseller network includes figures showing that support costs are lower for the Mac platform than for Windows. It also promotes the advantages of less system downtime from crashes and virus attacks, not to mention user friendliness. The Financial Times said that some organizations have deployed Macs, while others are dipping their toe in the water.
Among the former companies is Robosoft Technologies, which has one of the largest Mac configuration labs in the country with hardware ranging from Apple’s newest iMacs, Titanium PowerBooks, PowerMac G4s and iBooks to older models including G3s and numerous other configurations. Robosoft specializes in C/ C++/Java product development for Apple’s Mac OS. The firm has been developing on the Mac platform for over seven years.
Mumbai-based pharmaceutical firm USV, the 16th largest Indian pharmaceutical company, uses over 60 Macs at its R&D center, according to the Financial Times. USV, formerly known as US Vitamins, uses SAP/R3 to manage all the hard data of business planning, purchase, manufacturing, quality control, shipments, accounting and costing, running on iMac systems.