In a letter received by state regulators Tuesday, Amazon said that it plans to revamp its policy to provide heightened protections on consumer data, refrain from selling its customer database to marketers, and narrow its wording of exceptions.
Furthermore, the Seattle, Washington, company agreed to provide specific examples of how data is used and what data it gathers from customers.
Amazon said that it would be implementing changes to the policy over the next several weeks.
Massachusetts Attorney General Tom Reilly, one of the state regulators leading the case to curtail Amazon’s current policy, said in a statement this week that he was pleased with the agreement.
“It’s extremely important for all companies — especially Internet sellers — to handle customer data carefully and confidentially,” Reilly said.