Macintosh Business Unit at Microsoft Corp. today announced three new initiatives that it’s hoping will continue to draw Macintosh users to its OS X product offerings.
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The company is turning its “Office Party” promotion, which expired at the end of December, into an “Office Romance” by offering new Mac buyers an opportunity to buy Office v. X for US$199 when they buy both together. Comparable deals are running in Canada, Japan and Australia, and all expire on April 7, 2003. European customers and folks in Africa can also take advantage of a similar offer through the end of April.
What’s more, Microsoft noted that Apple will preinstall its Microsoft Office v. X Test Drive — a demo version of its suite of applications including Word, Excel, PowerPoint and Entourage — on all new MAcs shipping in 2003. It’s the first time that Apple has preinstalled an Office Test Drive on Macs.
Last, Microsoft acknowledged that it is now offering Entourage X as a stand-alone product, lending credence to the reports from some consumers of seeing Entourage on store shelves in recent days. Entourage X is Microsoft’s news, mail and personal information management application. It’s now available for purchase separately from Office for $99 — Japanese users can look for it near the end of the month for ¥9,800.