An announcement from Sorenson Media today illustrates how Macs (and Sorenson’s product, of course) are instrumental in helping major news organizations provide video coverage of what’s happening in the Middle East. The secret weapons in these video journalists’ arsenals include an Apple laptop, DV camcorder, and Sorenson’s own Squeeze 3 Compression Suite.
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Sorenson Squeeze 3 Compression Suite reduces video file sizes, and it’s part of a series of Mac-based tools that producers in the field are using to send back not just Web-based content but broadcast content too, according to the company. Sorenson Squeeze 3 Compression Suite shipped in January following its introduction in December, 2002.
The Chicago Tribune and Los Angeles Times are sending their producers out to the field equipped with a satellite videophone, Sony PD-150 DV camcorder and PowerBook G4 equipped with Apple’s Final Cut Pro editing software and Sorenson Squeeze 3 Compression Suite. Producers shoot, edit and squeeze, then transmit the resulting work over the videophone’s 64 Kb/s data connection.
Newsweek, meanwhile, provides digital video cameras and iBooks to many of its video reporters. They shoot, edit and compress their own video stories and send them back to Newsweek’s home office in New York City, where it’s published on the Newsweek.MSNBC.com Web site.