Whether you’re a casual user or a graphics professional that relies on Adobe Photoshop to get the job done, next weekend may be one of the most important times of the year for you.
PhotoshopWorld, hosted by the
National Association of Photoshop Professionals (NAPP), is the largest Photoshop-only event in the world and it kicks off next Friday night at 6:00 p.m. in Los Angeles, CA.
PhotoshopWorld will be full of technology exhibits, instructor sessions, conference sessions, awards and a keynote speech.
The keynote will be given by Adobe’s Vice President of Product Management and Product Marketing for Graphics and Dynamic Media Products, Ron Okamoto, and will look at the future of digital imaging and how it will affect Photoshop users. Following Adobe’s presentation, the NAPP will unveil a surprise announcement.
“We’ll be making some major announcements during the keynote at PhotoshopWorld, including a strategic program to enhance and impact the careers and professional standing of Photoshop users industry-wide,” Scott Kelby, president of the NAPP, told MacCentral.
The keynote will wrap up by announcing the first round of nominees considered for induction into the Photoshop Hall of Fame.
Okamoto isn’t the only member from Adobe that will make an appearance at the show — Adobe’s entire Photoshop team will be on hand to answer questions. Billed as “Face to face with Adobe,” these sessions will allow users of Adobe products to sit down with the product manager of their favorite application and get one-on-one answers to their specific questions. The product managers will also be showing off the latest tips and tricks to interested users.
PhotoshopWorld has lured some of the most respected names in the business to participate in their sessions, including Ben Willmore (author of the Official Photoshop 6.0 Studio Secrets from Adobe Press), Jack Davis (author of the Photoshop WOW! Book series), Robb Kerr (lead instructor from the Adobe Photoshop Seminar Tour), Felix Nelson (Creative Director for Photoshop User magazine), Julieanne Kost (Adobe’s own Graphics Evangelist and in-house Photoshop guru), and of course, Scott Kelby (President of the National Association of Photoshop Professionals) and many more.
The conference will feature
80 training sessions that run all day Saturday and Sunday and include topics such as, Mastering Layers; Using Illustrator with Photoshop; Adobe LiveMotion; Advanced Filter Firepower; Using Knockout 1.5 for Masking; and Adding Automation with Actions, to name a few.
There are also sessions for those that are new to Photoshop including, Photoshop for Absolute Beginners; Graphic Tablet Basics; How to Get Photoshop Help; and How’d They Do That?
“This conference is focused primarily on education and enhancing users professional skills, and staying on top is now more important than ever.” said Kelby
Apple will also be on hand at the show to conduct a special workshop on a wide range of topics. Unfortunately, we were not able to find out the specifics of what Apple will be talking about at the show.
The “Jam Session” takes place opening night, and if you are the competitive type, this is one session you won’t want to miss. Instructors take the stage vying to outdo each other with their latest tricks, coolest special effects, and tips.
PhotoshopWorld isn’t without its parties either. Besides the opening night party that kicks-off the event, there is a
poolside party for PhotoshopWorld Attendees. This private party is limited to just 500 PhotoshopWorld attendees and is filled on a first-come, first-served basis. Ticket price is US$40 per person and is in addition to your PhotoshopWorld registration fee. The price includes admission to the party, two drink passes, munchies, and live entertainment.
“Last year, attendees told us what they liked best about PhotoshopWorld was that besides all the training, PhotoshopWorld was a blast. It’s really a fun event, with lots of opportunities for making friends, important contacts, and kicking back with your fellow attendees. There’s a real community feeling at the event. It happens when you have so many people, who all share a common interest, come together for an event that’s truly special. This is the essence of PhotoshopWorld,” said Kelby.
If you would like to attend PhotoshopWorld, you can
register at the Web site or by calling 800-738-8513 or 727-738-2728. NAPP members can register for $399; non-member registration is $499; international non-member registration is $529. Non-Member registration includes a full 1-year membership to NAPP and a free subscription to Photoshop User magazine.