VideoClix for Mac OS X is finished and ready to go from eline Technologies. The interactive video authoring application lets content providers build rich interactivity right into “Video Hotspots” that let viewers get feedback by clicking on actual “objects” in the video purchase product, play along in game shows, or vote, all without even having to stop the stream, according to B. Maghfourian of eline.
“You’re sitting at home watching the latest James Bond movie on the Internet, when you suddenly realize 007 is wearing the same blue shirt you were hoping to wear at the next Martini Party,” he said. “You click on his shirt and ‘up’ pops the price, description and ordering information. You click ‘OK’ and without missing a nanosecond of Bond’s dangerously flirtatious escapades, you know your order is on its way and you’ll be styling in no-time. With the help of VideoClix for Mac OS X, this scenario becomes reality.”
VideoClix is designed as a tool for creating videos for use in DVD/CD ROMs and for the Internet. It’s based on such standards such as QuickTime and MPEG-4. VideoClix enabled content can be served from any HTTP or RTSP server, tie into any database or e-commerce back-end and does not require additional plug-ins to view or interact with the content.
“Video interface implementation is quite simple,” Maghfourian explained. “VideoClix uses a proprietary and innovative video hotspots solution, text tracks, chapter, actions and HTML frames to get the job done, often adding approximately 20k per minute of video to the file size without requiring an additional plug-in. Since the interactivity is embedded into the video file, all that’s needed on the client side is the QuickTime player. Additional data such as product, actor or location information can be derived from any database, Web site or HTML page.”
The content can be served from any HTTP or RTSP server. Supported file formats in VideoClix are QuickTime Movies, MPEG-1, AVI, Flash, and DV. A single user license is US$649; government and educational discounts are available. You can
interact with sample projects and download a “lite” version at the product Web site.