QuickTime developers and content developers who didn’t make it out to San Francisco for this week’s Worldwide Developers Conference may be interested in watching a QuickTime Webcast of the QuickTime State of the Union delivered by Apple’s vice president, interactive media group Tim Schaff and director of QuickTime product marketing Frank Casanova.
In past years Apple has held its own QuickTime-specific conference called QuickTime Live, but for 2003, the company rolled more than 45 QuickTime-related sessions into the Worldwide Developers Conference itself. The sessions are aimed both at QuickTime developers and at QuickTime content creators.
Casanova detailed the rationale for rolling QuickTime Live and WWDC together during the State of the Union presentation — he said that Apple wanted to leverage the scale of WWDC to reach out to as many developers as possible.
The State of the Union address provided Apple with an opportunity to bring developers up to speed on what is new this year with QuickTime technology and to see where QuickTime is headed in the future. There are some interesting tidbits about how far QuickTime reaches both on user machines and in diversified forms of media, so if it’s interesting for you, make sure to check it out.