Seybold San Francisco 2003
will have a number of Mac OS X-related sessions and lots of Mac products, according to James Smith, vice president and general manager, Seybold Seminars, Publications & Consulting, a division of Medialive International Inc.
“There will also be a lot of interest to Mac users in the digital media sessions,” he added.
Seybold San Francisco will be held Sept. 8 – 12 at the Moscone Center. Between 22,000 and 25,000 people are expected to attend, which would be up from last year’s 18,065. The trade show will offer a CreativePro Conference,” “Future Imaging-Digital Imaging Conference,” and a “Digital Media Conference.” There’ll also be tutorials for creative professionals and special free education on the pavilion floor, including an “QuarkXPress vs InDesign Shootout.”
Smith took over the Seybold brand in December and has been overhauling it. For instance, he introduced a series of two-day vertical events in regional markets, beginning with Seybold Seminars Amsterdam 2003 — PDF Summit, held June 11 – 13 at the RAI Centre in Amsterdam, Netherlands. At September’s San Francisco event, there’ll be more conference sessions, a turnkey pavilion instead of the typical trade show format, and more opportunities to network. For details on other changes, check out Smith’s interview in
“I’ve been meeting with people to see what changes were needed,” Smith said. “We think we’re meeting needs. For instance, with the turnkey pavilion instead of the typical set-up, we’re helping reduce vendors’ costs to participate.”
Seybold San Francisco 2003 will also be home to a separate conference within a conference:
a PDF Conference. PDF is a growing area of interest to the graphics arts industry. With all the issues and questions this entails, it seemed right to elevate PDF to its own conference, Chairman Hans Hartman said.
“PDF’s popularity is growing because the files are relatively small and flexible,” he told MacCentral. “… Apple made a lot of progress in building PDF capabilities into Mac OS X. And the new version of QuarkXPress improves PDF support, so it’s a very relevant topic.”