a Newsweek interview, Apple CEO Steve Jobs said maybe Microsoft will choose not to enter the online music retail business and that Apple would love to offer a really inexpensive iPod.
“We turned out one of the best products on Windows that’s ever been made,” he said. “So maybe Microsoft will decide not to [sell music online]. They don’t compete with eBay, they don’t compete with Amazon, they don’t compete with a lot of people. Maybe if we’re lucky Apple can be the Amazon or eBay of downloaded music.”
Jobs told Newsweek that, though lots of other companies were trying to get in on the online music game, Apple made it look easy, but it’s really “tough stuff.” Jobs also said that he didn’t think the iPod was overpriced when compared to things such as DVD players. But he added that Apple isn’t interested in keeping the prices high, despite what some people think.
“We’d love to have a $100 iPod!” Jobs told Newsweek. “We just don’t know how to do it right now. We’re constantly trying to make cheaper iPods. We’re working on the next step.”