on Thursday introduced two new “L” or Life series and three new “S” or Style series Coolpix digital cameras — point-and-shoot models designed for consumers. The cameras all use SD cards for additional storage capacity and connect to Macs using USB; the S7c also offers Wi-Fi connectivity.
The $299.99 Coolpix L5 features vibration reduction and a 5x Zoom-Nikkor glass lens. It features 8MB of internal memory, a 2.5-inch LCD, in-camera red eye fix, 15 scene modes and support for PictBridge one-step printing (with compatible printers).
The Coolpix L6 costs $199.95 and has a 6.0 megapixel sensor and 3x optical zoom. Nikon estimates the camera can take 1,000 pictures on a single set of batteries. It auto-adjusts to ISO 800, touts 23MB of internal memory, features a 2.5-inch display and has many of the same capabilities as the pricier L5.
The $349.95 Coolpix S7c has a slim all-metal chassis, uses a 7.1 megapixel sensor paired to a 3x optical zoom lens, and features a large 3.0-inch LCD display. It can auto-adjust to ISO 1600, features wireless connect, 14MB of internal memory. The S7c can also e-mail pictures directly using built-in Wi-Fi connectivity.
The $249.95 S9 is a 6.0 megapixel slim model with 3x optical zoom, 2.5 inch LCD and 24MB of internal memory.
The S10 costs $399.95 and uses a twisting body design that pivots the lens assembly from the rest of the camera by 90 degrees. It features a 6.0 megapixel sensor and 10x optical zoom, vibration reduction and 2.5-inch LCD.