Motorola and Ferrari team up for no explicable reason

Can we please stop the whole gimmicky cellphone branding phenomenon? I’m talking about Motorola’s new RAZRmaxx V6 Ferrari Challenge Mobile Phone Limited Edition, a name so long that I’m totally just copying and pasting it. Motorola teamed up with Ferrari to produce this model which is basically just the RAZRmaxx with a Ferrari logo slapped onto it.

Okay, so it also has a different red lighting scheme and its startup noise is a Ferrari F1 engine (which, I have to imagine, heard through an external cellphone speaker probably sounds more like a lawnmower). Also there’s a bunch of photos of Ferraris to use as your wallpaper. This is me doing the big whoop-dee-doo.

Technologically, it’s got support for HSDPA, a 2 megapixel rear camera and VGA front camera. It’ll drop on January 29th for $635 before subsidies. Hey, Ferrari, stick to making cars, not silly deals, capiche?

[via New Launches ]