Remains of the Day: Lost and found

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It’s all Google all the time. First Motorola Mobility says iOS 6’s Maps are lost in the woods, then the root cause of Apple and Google’s spat over maps is found. Elsewhere, Eric Schmidt says Apple’s lost its way with patent suits. The remainders for Thursday, September 27, 2012 are finding their way in the darkness.

Google’s “iLost” Motorola ad faked an address to “lose” iOS 6 Maps (AppleInsider)

Whoops. While mocking Apple’s new Maps app in an ad on its Google+ page, Google-owned Motorola Mobility seems to have picked a misleading address (it’s a public park, which doesn’t, strictly speaking have an address). To be fair, if AppleInsider hadn’t focused so much attention on it, who would have noticed? I mean, it was posted on Google+.

Apple-Google Maps Talks Crashed Over Voice-Guided Directions (AllThingsD)

Speaking of Maps, it seems that the tipping point for Google and Apple’s relationship vis-a-vis cartography came over turn-by-turn directions. Apple wanted Google to incorporate the feature into Maps on iOS; Google, in turn, wanted to build in support for its Latitude location-based service, and more prominent branding. Hey, if it’s a choice between being barraged by ads and knowing where Mt. Everest is, well, how often do I really go to Mt. Everest, anyway?

Schmidt raps Apple for patent trolling (Korea Times)

And when they say “raps,” they don’t mean laying down a phat beat. Instead, the former Google CEO and current chairman knocked Cupertino for its patent lawsuits at Android partners. Google, on the other hand, “stands for innovation.” Seems reasonable, I guess.

Product News

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