How the iPhone could save mobile AR from Facebook and Snapchat

Will Apple make augmented reality more useful than simply a digital Halloween costume shop?
amurray@idgcommunications.comFacebook and Snapchat have big ambitions around mobile augmented reality, but Apple might be the company that makes it actually useful.

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Oscar writes about iOS, mobile culture and digital music. He also hosts 'The iPhone Show' from Macworld's San Francisco HQ.