The most invisible and influential eras in Apple history

Apple’s business approach and position in the market has varied over the years.

steve jobs iphone launch 100702931
IDG

Note: When you purchase something after clicking links in our articles, we may earn a small commission. Read our affiliate link policy for more details.

Jason was lead editor at Macworld for more than a decade and now writes about Apple at Six Colors and podcasts at Relay FM and The Incomparable.