The Apple Watch is the best smartwatch on the market for many, offering a high-quality smartwatch experience, but that comes at a cost – literally. Starting at £379/$399, the Apple Watch Series 7 isn’t the cheapest smartwatch available in 2022.
While there might not be many Apple Watch Series 7 bargains, the deals are ripe on the (discontinued) Apple Watch Series 6, 5 and even 4, along with the Apple Watch SE and Apple Watch Series 3.
If you know where to look, there are some fantastic deals to be had from retailers such as Amazon, John Lewis and Currys PC World in the UK, and Amazon and Best Buy in the US. Apple’s own Refurb Store offers incredible savings too, and while these are all technically second-hand, Apple’s high refurb standard means you’ll likely be unable to tell.
In this article, we share the best Apple Watch deals, discounts, and offers available this April in the UK, covering the Series 7, Series 6 and SE as well as older models including the Series 4 and 5, which have been discontinued by Apple, though it still sells the older Series 3.
You may still be able to find the Series 1 and Series 2 online and in high-street stores, and both are capable smartwatches in their own right – but because their components are older they won’t offer much future-proofing. Remember they only work with an iPhone, too: no Androids here, we’re afraid.
You may also be able to find a deal that bundles an Apple Watch for free. Read How to get an Apple Watch for free for more information, and if you’re in the US, you’ll want to take a look at the best Apple Watch deals in the US.
Where to buy an Apple Watch
If you’re simply looking to pick up an Apple Watch regardless of price, there are plenty of stockists that sell not only the latest Apple Watch Series 7, but older variants of Watch no longer available from Apple – and some at a saving, too.
If you’re based in the UK, you can pick up an Apple Watch from the following retailers:
- Apple
- Amazon
- Argos
- Carphone Warehouse – available SIM-free and on contract
- Currys
- John Lewis – extended two-year warranty as standard
- KRCS
- Very
Meanwhile, those in the US can head to:
Where to buy an Apple Watch on contract
You’ve also got the option of picking up an Apple Watch with a cellular contract, allowing it to function as a standalone device that doesn’t need to be tethered to your phone to make calls, receive texts and use apps.
Carriers in the UK that stock the Apple Watch include:
While those in the US should head to:
Best Apple Watch deals in April 2022
We’ve scoured the net to find the biggest savings around on the Apple Watch in the UK, so whichever model you’re looking to buy, you’ll be able to pick it up for the lowest price possible.
Top 10 Apple Watch Deals
Apple Watch Series 7 (41mm)

Currys currently has £10 off the 41mm variant of Apple Watch Series 7, making it the cheapest around right now.
Apple Watch Series 6 (44mm, cellular)

Save £160 on the 44mm Watch 6 with cellular connectivity from Amazon.
Apple Watch SE (44mm, GPS + Cellular)

Amazon has £60 off the 44mm Apple Watch SE with GPS and Cellular, the best price we’ve seen this month.
Apple Watch Series 3 (42mm)

Apple’s most affordable Apple Watch is now slightly cheaper, thanks to this Amazon deal on the 42mm casing size of the Series 3.
Apple Watch Series 6 (40mm, Cellular, refurbished)

With the Apple Watch Series 7 now on sale, Apple has begun selling refurbished models of the last-gen but still capable Apple Watch Series 6 via its Refurb Store. Get £110 off the 40mm variant of Series 6 complete with cellular connectivity.
Apple Watch Series 5 (40mm, cellular, refurbished)

If you want the smaller 40mm version of the Apple Watch Series 5 complete with cellular connectivity, Apple’s Refurb Store offers the cheapest price we’ve seen to date. It’s refurbished, admittedly, but to an Apple-level standard.
Apple Watch Series 4 Stainless Steel (40mm, cellular, refurbished)

If you can live without the always-on display of the Series 5, you can grab an Apple-refurbished Series 4 with stainless steel finish, GPS and cellular connectivity for £230 less than it cost when it was on sale.
For more deals, take a look at the best Apple deals.
Apple Watch real-time price tracking
Use our automatic price tracker to compare prices for the most popular models across various retailers.
Apple Watch Series 7 – From £369/$399
The Apple Watch 7 starts at £369/$399 for the 41mm version without cellular, while the 45mm variant starts at £399/$429.
Apple Watch Series 6 – Discontinued, formerly £379/$399
The Apple Watch Series 6 is no longer available from Apple, but when it was, it cost £379/$399 for the 40mm and £409/$429 for the 44mm variant.
Apple Watch SE – From £269/$279
The Apple Watch SE starts at £269/$279 for the 40mm version without cellular, and £299/$309 for the 44mm version.
Apple Watch Series 3 – From £179/$199
The Apple Watch 3 is the cheapest at £179/$199 for the 38mm version and £199/$229 for the 42mm version. Neither includes cellular.
You may also be able to pick up a deal on the Apple Watches that Apple no longer sells. If any stores currently have the Apple Watch Series 4 or 5 models in stock they will appear below.
Which Apple Watch should I get?
If you are wondering which Apple Watch to buy our dedicated Apple Watch buying guide has details of everything from pricing, models and sizes, to colours and whether or not you need the cellular function. It also points out the key differences between the Apple Watch Series 3 (which is still on sale) and the Apple Watch Series 7 and Apple Watch SE versions.
We also have comparison articles to help you identify the differences between the various models on offer:
- Apple Watch Series 7 vs Series 6
- Apple Watch Series 6 vs Series 3, 4 and 5: Should you upgrade?
- Apple Watch 6 vs Apple Watch 5
- Apple Watch Series 5 vs Series 4
- Apple Watch Series 5 vs Series 3
- Apple Watch SE vs Apple Watch 6
Don’t forget, you can also score deals on accessories to bring down your total expenditure. See our roundup of the best Apple Watch straps, as well as our roundup of the best stands and charging docks. Also, note that Apple has left the power adapter out of the box for the Apple Watch Series 6 and later. Read: Which plug do I need for my Apple Watch?
If this is your first time buying and using an Apple Watch, see our article on how to use the Apple Watch for help.
Note: When you purchase something after clicking links in our articles, we may earn a small commission. Read our affiliate link policy for more details.