Jason SnellMacworld

Jason was lead editor at Macworld for more than a decade and now writes about Apple at Six Colors and podcasts at Relay FM and The Incomparable.

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Siri: What Apple needs to do to improve its voice-activated digital assistant

The introduction of Siri kicked off the modern era of voice assistants, but these are still the early days.

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4 tidbits we learned from Apple’s record quarterly results

Jason Snell takes a deeper look into Apple's record quarter revenue.


Is it the end of the line for the ‘i’ at Apple? Analyzing Apple’s naming scheme

Though it may feel dated, many of Apple's "i" products carrying significant branding value that could mean the i-Name will stick around for a while.

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What Apple must do to establish its new video service

An Apple video service is in our future, but a lot needs to happen before you can start streaming original shows to your Apple TV, iPhone, iPad, or Mac.

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iMac Pro review: Mac Pro power in the shape of an iMac

The fastest Mac available is for users who demand multi-core performance.

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Is CES a trouble spot for Apple?

Is CES buzz a barometer for the health of Apple’s ecosystem? Sort of. Some of the buzz is just noise, and easily ignored. But not all of it.

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What the iPhone, iPad, and iOS need in 2018

What would Jason Snell like to see from Apple this year?

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The T2 chip makes the iMac Pro the start of a Mac revolution

Sure, it's the fastest Mac ever made, but the T2 chip is what really makes it different.

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What the Mac needs in 2018

A collection of hopes, dreams, and wild ideas for the Mac in 2018.

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Apple in 2017: Grading my predictions

Jason Snell had high hopes for Apple in 2017. Did the year meet his expectations?

Apple - iMac Pro [2017]

Should you buy an iMac Pro? Here are the reasons why and why not

Apple most powerful Mac is an attractive computer. But do you really need it?

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What can Apple learn from its terrible week of bugs?

Apple has had to deal with serious security flaws lately. Why is this happening, and what can be done about it?

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The case against building an iOS laptop—and why it might happen anyway

There are a lot of interesting arguments against Apple making an iOS laptop.

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Why Apple’s next laptop should run iOS

It's time to start considering all the places iOS can go that it hasn’t been able to go before.

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Apple’s laptop designs are cornering Mac users

Let's hope that the next generation of MacBook and MacBook Pro models show a little more diversity—designs with their own personalities and strengths and weaknesses.