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Apple’s next step with the Mac should be consumer-focused

Apple’s next step with the Mac should be consumer-focused

After focusing a lot of time and energy on pro Mac users, Dan Moren thinks that consumer Macs could use a little love too.

12/13/2019

Evaluating the rumors of the 2020 and 2021 iPhones

Evaluating the rumors of the 2020 and 2021 iPhones

With this year’s iPhones already on the market, rumors for the next two years of Apple’s smartphones have already started to bloom.

12/06/2019

Apple software features to be thankful for

Apple software features to be thankful for

Just in time for the holiday, Dan Moren’s been thinking about the Apple software features he can’t live without.

11/29/2019

Software bugs have become Apple’s greatest vulnerability

Software bugs have become Apple’s greatest vulnerability

Signs point to Apple changing its development practices to combat software bugginess, but Dan Moren thinks there’s a lot more the company could be doing.

11/22/2019

Apple listens strategically, but acts tactically

Apple listens strategically, but acts tactically

The new 16-inch MacBook Pro proves that Apple is hearing its customers, and sometimes even reacting to them.

11/15/2019

What the AirPods Pro hint about Apple’s wearable AR philosophy

What the AirPods Pro hint about Apple’s wearable AR philosophy

As Apple’s newest wearable device, the AirPods Pro may point to how Apple thinks about other wearable devices, like an AR headset.

11/08/2019

Apple: Putting its efforts where the money is

Apple: Putting its efforts where the money is

Apple’s most recent quarterly financial results spotlights a few successful areas where the company is spending money to make money.

11/01/2019

When Apple makes changes, communication is key

When Apple makes changes, communication is key

Apple has made a lot of changes in the recent versions of its operating systems, but Dan Moren thinks the company hasn’t always done a great job of communicating them.

10/25/2019

Google and Microsoft moves that signal opportunities for Apple

Google and Microsoft moves that signal opportunities for Apple

With the fall tech events behind us, it’s time to see what Google and Microsoft have brought to the table.

10/18/2019

With Catalina, the Mac leans on Apple’s other devices

With Catalina, the Mac leans on Apple’s other devices

Apple’s other devices have grown up and are here to bring their own unique strengths to support the Mac.

10/11/2019

Siri is more open than ever, but it still has room to grow

Siri is more open than ever, but it still has room to grow

In iOS 13, Siri can work with two major new kinds of apps, and Dan Moren thinks it takes us one step further down the road towards the virtual assistant we want.

10/04/2019

Is the writing on the wall for the Apple TV?

Is the writing on the wall for the Apple TV?

With Apple TV+ on its way on a variety of platforms, Dan Moren wonders if the pricey set-top box still has something to offer.

09/27/2019

Three places iOS 13 might point to future Apple ambitions

Three places iOS 13 might point to future Apple ambitions

With Apple’s newest mobile OS available, Dan Moren reads the tea leaves to see where Apple is interested in taking its technology.

09/20/2019

Apple is making its iPhones last longer. That’s a good thing

Apple is making its iPhones last longer. That’s a good thing

It might seem counter-intuitive of Apple to prolong the life of its iPhones, but it’s all part of the company’s cunning plan.

09/13/2019

Three things that probably won’t show up at next week’s Apple event

Three things that probably won’t show up at next week’s Apple event

We’ve heard plenty about what we might see at Apple’s event next week, but Dan Moren’s got a handful of things that you shouldn’t bank on.

09/06/2019

Three big questions about Apple’s September event

Three big questions about Apple’s September event

With Apple's fall event on the horizon, Dan Moren has a handful of questions he'd like to see answered.

08/30/2019

Shoot to thrill: Three camera features the iPhone should add

Shoot to thrill: Three camera features the iPhone should add

Cameras have become the killer app of smartphones, and Dan Moren has three features he’d like to see on the iPhone.

08/23/2019

Traveling with Apple tech: What soars, what falls flat

Traveling with Apple tech: What soars, what falls flat

Travel is a great time to see how tech interacts with the real world, and Dan Moren has a found a few places where it succeeds as well as a few where it could be improved.

08/16/2019

Apple should make authentication its next killer app

Apple should make authentication its next killer app

Some small additions in iOS 13 could point towards bigger implications for Apple and authentication in the long-term.

07/26/2019

How Apple could simplify its complex iPhone line-up this fall

How Apple could simplify its complex iPhone line-up this fall

Apple’s phone line-up can be complex, even for the savvy consumer, so perhaps this year is an opportunity for the company to simplify.

07/19/2019

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